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The Rule Behind Every Restaurant Swap on Bridge Street This Year

September 3, 2026

Walk Bridge Street this September and the storefronts tell two different stories at once. One is about hotels rebranding their restaurants on their own timeline, the kind of change that happens in any resort town when a management contract turns over. The other is about a street-level fight that started with a 53-year-old cantina closing and ended with the Town of Vail passing emergency rules about what can and can't replace a restaurant. Most people walking past assume it's all the same churn. It isn't, and knowing the difference tells you which changes are permanent and which ones are still being negotiated.

Two kinds of change on the same four blocks

Start with the hotels, because that half of the story is straightforward. The Sebastian swapped its Latin-themed restaurant Leonora for Zuma, the London-born izakaya brand with 25 locations around the world, which opened June 11, 2026 as the brand's first alpine location in North America. A few blocks away, the Westin is reconcepting Richard Sandoval's Stoke & Rye into Colletta, an Italian trattoria from Indigo Road Hospitality Group built around a from-scratch kitchen and wood-fired, family-style plates. Both changes came from ownership decisions inside properties that answer to corporate brand strategy, not to Vail's zoning code. Nobody at Vail Town Hall had a vote on whether Zuma or Colletta moved in. That's rebrand-driven turnover, and it happens on its own clock regardless of what the town does.

The other half of the story is happening at street level, on privately owned buildings along Bridge Street, and it's the one the town has actually stepped in to referee.

The rule that showed up because of one closure

Los Amigos closed in April 2025 after 53 years at the base of Gondola One. In its place, Vail native Brad Kaemmer is building The Sixty Two Society, a members-only dining club named for the year Vail Mountain opened, backed by a $9 million buildout and slated to open this summer. It's a legitimate homecoming story for Kaemmer, whose parents ran several Bridge Street businesses going back decades. But the town saw something else in it: a longtime public restaurant becoming a private club with limited public access, on one of the most trafficked corners in the village.

That conversion is part of why Vail's town council passed an emergency ordinance in April 2026, then expanded it in June, halting building permits for projects that would convert restaurant and bar space into retail. Town spokesperson Kris Widlak pointed directly to the Los Amigos-to-Sixty-Two-Society change as an example of the kind of shift officials worry could hurt nightlife and street vibrancy. The rule that came out of it requires no net loss of food-and-beverage square footage in any building going through a major renovation. If a restaurant leaves a building under redevelopment, something serving food or drink has to take its place somewhere in that same building.

It sounds like a fix. In practice, it just moved the fight from "will this become a restaurant" to "which restaurant, exactly, and on whose terms."

What that rule looks like when it works

Here's what's actually opened or is about to open in Vail Village and West Vail this year, and which category each one falls into.

Opening Location Type of change
Zuma The Sebastian, Vail Village Hotel rebrand, opened June 11, 2026
Colletta The Westin, Vail Village Hotel rebrand, opening summer 2026
The Sixty Two Society Former Los Amigos, top of Bridge Street Legacy conversion, opening summer 2026
Vaqueros Mexican Restaurant & Cantina West Vail New independent location, family-run chain's fourth in Colorado
A new deli Former Blü Cow space, Bridge Street Legacy conversion, opened by Shakedown Bar owner

That deli is worth a closer look, because it's the clearest example of the no-net-loss rule doing exactly what it was written to do, for better or worse.

Blü Cow closed as part of the Red Lion Building's planned redevelopment. Within weeks, Shakedown Bar owner Scott Rednor opened a delicatessen in the vacated space. He told a reporter it took 17 days from start to finish to remodel and get equipment installed, and as of late June the deli had been open three or four weeks. Under the ordinance, that space had to stay food and beverage. It did. What it didn't have to stay was anything resembling what Blü Cow was. The rule protects square footage, not character, and a fast-turnaround deli satisfies the letter of it just as well as a full-service restaurant would.

The Red Lion is the harder test

If Blü Cow shows the rule working smoothly, the Red Lion shows what happens when the building's own restaurant refuses to go along with it.

The Red Lion has served après-ski crowds on Bridge Street since February 1963, Vail Mountain's first season, and currently employs roughly 80 people. Building owner Jeff Selby, who has held a stake in the property since 1979, proposed a renovation that would shrink the restaurant to less than half its current square footage and move its patio off Bridge Street entirely, onto Hanson Ranch Road, to make room for high-end retail facing the street. Co-owner Rod Linafelter said the terms Selby offered would make it financially impossible for the Red Lion to stay in its current form. Regulars noticed, and they said so.

"I feel like I'm in, like, my uncle's basement, having a great time."

That's how one patron described what makes the Red Lion worth defending, and it's the kind of attachment a zoning ordinance can't legislate for. Town Manager Russell Forrest has been candid about the limits of what the town can actually do here: the rules govern broad categories like retail versus restaurant, not which specific business occupies a specific address. The no-net-loss requirement means a restaurant space has to remain a restaurant space. It says nothing about whether that restaurant has to be the Red Lion.

As of the town's own July construction bulletin, the Red Lion redevelopment is now scheduled for spring 2027, later than the original spring 2026 timeline, with an expanded outdoor patio added to the plans along the way. Meanwhile, Big Bear Bistro, another longtime tenant in the same building, lost its lease entirely and is still hunting for a new home in Vail Village or Lionshead. Its owners opened a satellite spot, Little Bear Café, in Eagle-Vail's Alpinist workspace building in the meantime, serving the same breakfast and lunch menu that made the original famous.

What this means for the next few weeks

If you're walking Bridge Street before or after Vail Village's Oktoberfest weekend, September 18 through 20, this is the lens worth keeping. The new dining you'll see this fall splits cleanly into two categories, and only one of them was shaped by anything the town did. Zuma and Colletta arrived because two hotels decided to change direction. The Sixty Two Society, the Blü Cow deli, and whatever eventually replaces the Red Lion arrived because of a specific ordinance written in direct response to one closure, and that ordinance is still being tested building by building.

The rule guarantees that Bridge Street keeps its restaurant square footage. It doesn't guarantee it keeps its restaurants. That distinction is worth knowing the next time a familiar storefront changes hands, because the next fight over what belongs on this street is probably already working its way through the town's design review process.

If you're weighing what any of this means for a property on or near Bridge Street, DeDe Dickinson has spent decades reading Vail Village's storefronts as closely as its listings. Schedule a private Vail market consultation to talk through what these changes actually mean for a home in the village.

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